Out of them, the most sought after is Teri Meri Love Stories.After pioneering the saas-bahu stories, Star Plus too has tried to break free of the monotony by launching weekend shows Teri Meri Love Stories, Arjun and Laakhon Mein Ek."Shapath, a case-to-case cop investigative story, is a perfect mix of ingredients that can deliver on all these premises - a family thrilling experience," he added.On weekends, while the agenda is to spend time with family, viewers also look for an exciting de-stresser." He said: "Today viewers are spoilt for choice and they expect instant gratification.Ajit Thakur, general manager of Life OK, feels that this is the era of "instant gratification".
Thanks to the fresh treatment and fresh concept, police drama Hum Ne Li Hai Shapath, about tough law enforcers fighting against flawed system, is keeping audiences hooked.But now, with audiences fed up with an overdose of family dramas, episodic shows have come as a sigh of relief for them.When the saas-bahu trend crept in and ruled the roost with shows like Kyunki Saas Bhi Kabhi Bahu Thi, Kasautii Zindagii Kay and Kahaani Ghar Ghar Ki, people started enjoying it. Long time ago, episodic shows Alif Laila, Vikram-Betaal, Byomkesh Bakshi, Karamchand and Shaktimaan enjoyed higher viewership.Not to forget Sony's long running detective series CID, which has kept viewers interest alive mainly due to unique cases with interesting solutions.Ronit Roy's star power in Adaalat and Anoop Soni's hard-hitting presentation in "Crime Patrol" have taken them on the top of the TRPs table. It was a well-planned risk for Sony as its shows are now ruling the TRP charts.This has also helped in breaking the monotony," he added. So Sony took a risk by introducing a weekend show like Adaalat and it seems to have paid off as the response has been very good. "Moreover, the production values of daily shows are so high that it becomes difficult to sustain it six days a week."For a long time, channels were struggling and contemplating what to showcase on the weekends - whether non-fiction shows or films should be shown over weekend, since the weekdays already had daily shows," said Mr Bahl.In a bid to sustain viewers' interest in TV shows, channel bosses have to do a lot of brainstorming and rigorous research, says Vivek Bahl, chief creative director, Sony Entertainment Television.The makers say the switch was inevitable. Adaalat, Teri Meri Love Stories and Hum Ne Li Hai Shapath are ruling the weekend slots and mark a comeback on the small screen after two decades. Move over saas-bahu sagas, episodic shows are back.
0 kommentar(er)
